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Thursday, February 26, 2009

Palm District Cooling pursues long-term strategic plan to leverage growing demand for economical cooling alternatives



Palm District Cooling pursues long-term strategic plan to leverage growing demand for economical cooling alternatives

Mega developments take advantage of cost-saving and pro-environmental qualities of PDC's cooling solution

February 26, 2009
Palm Utilities (PU), the water and district cooling utility service provider established by government-owned investment firm Istithmar, a major investment holding and part of the Dubai World group of companies, has recently announced that it has been actively promoting the strategic benefits delivered by Palm District Cooling's (PDC) world-class cooling solution as part of a campaign to consolidate its presence in the GCC and other key international markets. With recent studies by Middle East Economic Digest (MEED) predicting the regional market to grow by up to 8.3 million tonnes of refrigeration (TR) by 2015 from just 1.8 million TR in 2007, PDC has devised a long-term growth plan and complementary awareness campaign to promote district cooling as an economical solution for the region's increasing air conditioning requirements.

PDC currently provides district cooling services to a significant number of prestigious mega developments in the UAE, including the Gardens Residential Complex (25,000 TR), Jumeirah Islands (15,000 TR), Discovery Gardens (126,000 TR) and Palm Jumeirah Trunk (126,000 TR). Several developers all over the region are likewise increasingly deploying PDC's cost-efficient and environmentally friendly district cooling solutions.

Shafiq Khoori, Managing Director, PDC said: "Palm District Cooling is focusing its efforts on creating a sustainable development plan that will help us overcome the ongoing economic challenges and maintain our long-term growth prospects. We are also trying to leverage the growing interest towards our products and services as an increasing number of developers are beginning to appreciate the long-term benefits of district cooling solutions following PDC's successful deployment of district cooling facilities within a number of landmark developments in the UAE. Our new growth strategy ultimately aims to help our clients improve utility costs and maximise energy efficiency, which is one of the most important concerns among developers right now."

Other high-stakes projects that utilise PDC's district cooling solution are The Jumeirah Lake Towers (167,000 TR), Palm Jumeirah Crescent (124,000 TR), Jumeirah Village South (255,000 TR), International City (125,000 TR) and Dubai Maritime City (100,000 TR)

Wherever water resources are scarce and expensive, PDC utilises Treated Sewage Effluent (TSE) supplied by Palm Water (PW) – a strategic collaboration that results in reduced energy consumption, ultimately benefiting end-users and the entire community through lower utility costs and minimal environmental impact.

Palm Utilities, through PDC and PW, has been established to address the region's unique requirements in the distinctly critical areas of district cooling, and waste water treatment.

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